Every rental and listing on Facebook Marketplace in minutes, not hours.

AutoPostTool is software for real estate agents, brokerages and property managers that turns a rental or home-for-sale listing page into a Facebook Marketplace listing in a few clicks: it fills in Facebook’s Homes for Sale or Rent form with the beds, baths, price, address, photos and a keyword-first description, checks the wording for Fair Housing problems, and then tracks every lead to a lease or sale. It adds a button to Google Chrome (it’s a Chrome extension), so nothing changes on your website.

From the listing page you already have open: Zillow, Realtor.com, Redfin, Apartments.com, your brokerage’s website, or a property manager’s availability page on AppFolio, Buildium and similar platforms. If the page shows the price, beds, baths and address, AutoPostTool can read it.

Under 30 seconds, from opening the property’s page to Facebook’s form filled in with the photos. You check it and hit Publish.

No. AutoPostTool fills in the Marketplace form and adds the photos, but you always check it and click Publish yourself. Nothing posts without a person approving it.

Since January 2023, Facebook hasn’t allowed home and rental listings on Marketplace from business pages, and it doesn’t accept automatic listing feeds from property management software. Listings go up from a personal profile, one at a time. AutoPostTool makes that fast.

Every description AutoPostTool writes or rewrites is checked for phrases that often cause fair housing trouble, like “perfect for a young couple,” “no kids,” “adults only,” “no Section 8” or “safe neighborhood,” and tells you why. The built-in template never describes who a home is for, only the home. It’s a safeguard, not legal advice: you decide what to post.

Yes. Rentals go to Facebook as Rent with the monthly rent, deposit, date available, laundry, parking, heating, cooling and the cat and dog switches. Homes for sale go as For Sale with the list price and, if you like, the MLS number.

Yes. You set a brokerage line, a license line and “Equal Housing Opportunity” once, and every description ends with them. Brokers can send the whole team the same settings in one file.

No. “Rewrite with AI” is included in every plan and needs no AI account of your own. It sends only the property’s facts, never lead details, and every rewrite gets the same Fair Housing check.

When someone messages about a listing, log them in one click. Each lead moves from Showing booked to Toured to Closed (leased or sold) or Lost, and you see listings posted, leads, showings, closings and your lead-to-close rate by month. Every lead can be downloaded to a spreadsheet.

On the Brokerage plan, brokers and managers get one dashboard for the whole team: listings posted, leads, showings, closings and lead-to-close rate for any date range, a leaderboard by agent, listings that need renewing or a video, listings still on Facebook after they left the listing site, seats and spreadsheet downloads. Lead names and phone numbers never reach it.

It reminds you to renew any listing that has been up for a week and rewrites the description with new wording for each repost. It can also check whether each property is still listed, so leased and sold homes come down before people ask about them.

You review and publish every listing yourself from your own profile, and AutoPostTool varies the wording so reposts aren’t duplicates. Only post properties you’re authorized to advertise, and follow Facebook’s Commerce Policies.

Lead names, phone numbers and notes stay on each agent’s own computer, inside Chrome. On the Brokerage plan, each agent’s listings and lead stages (no lead details) go to your team dashboard, which only your brokers and managers can open. AutoPostTool never reads Facebook messages.

AutoPostTool was created by a salesperson with 10+ years in marketing and business development who sold units from his own Facebook Marketplace listings, built a tool to post them in seconds, then rebuilt it for homes and rentals. It is built and maintained by a small team of software developers, each with 10+ years of experience building software for businesses. When Facebook changes its form, we update AutoPostTool.